India TV’s YouTube strategy is built around a mix of long-form original videos, exclusive interviews, news explainers, shorts ...

Meta’s updated ad system will give users the option to share less data while EU regulators continue to monitor compliance ...

Company terms Rs 70.26-crore GST input tax credit demand and related penalties on key executives “not maintainable in law”, ...

An eminent jury reviewed a diverse set of nominees across 14 categories, recognising individuals whose ideas, achievements ...

Integration lets marketers use Nielsen Marketing Cloud data to plan, target and measure campaigns across Amazon’s ad surfaces ...

Vikram Kharvi, CEO of Bloomingdale PR, writes on how IndiGo’s winter collapse revealed hard truths about India’s crisis ...

The clarification follows claims that Google had briefed clients about ads arriving in the Gemini app, with the company ...

As brands double down on experiential, BTL’s metrics, credibility and attribution struggle to keep pace. Can AI, identity ...

Meta has signed agreements with USA Today, People Inc, CNN, Fox News and others, enabling its AI chatbot to provide real-time ...

In a letter to WBD’s board, Paramount Skydance CEO David Ellison labelled his offer “superior” to Netflix’s, arguing that it ...

The four re-elected directors are Emily Yri of PubMatic, Desmond Chan of TVB, Joe Welch of The Walt Disney Company and ...

Chupps Footwear has launched a new multimedia campaign for its 100% biodegradable Chupster range, created by Into Creative, that positions sustainability as “designing for endings” rather than a ...