With the UK’s National Cyber Security Centre reporting a 50% jump in cybersecurity incidents in the past 12 months alone – and high-profile attacks on businesses including the Co-op and Harrods – ...
Most revenue operations and marketing operations leaders try to shield the C-suite from implementation messiness. You want to avoid red tape, move faster, and not ask for permission every time ...
Marketing teams are under pressure to turn technology spending into tangible growth. Recent surveys show an explosion of ROI from new tools: 93% of CMOs and 83% of marketing teams globally now see ...
Martech's Godfather says efficiency-era AI is over — marketing leaders must adapt as dual operating models and agent-driven architectures take over. The past few years have reshaped what marketing ...
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